Apple is securing its future, and to do that, it must continue to shrink the physical distance between its products and its customers’ conceptions of self. The ᴡᴀᴛᴄʜ came first, busting our sidekick supercomputer out of our pockets and onto our skin. Apple’s next move will put its products literally within earshot of our minds.
@chrismessina https://medium.com/chris-messina/silicon-valley-is-all-wrong-about-the-airpods-8204ede08f0f
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